EW Watches

Jaeger-LeCoultre Reverso Tribute Minute Repeater Professional Review: The Pinnacle of Fine Watchmaking

1.Core Technical Analysis: A Revolutionary Movement Born for the Rectangular Case

The Reverso Tribute Minute Repeater, launched by Jaeger-LeCoultre in 2025, breaks the traditional circular limitations of minute repeaters, artfully adapting the

At the 2025 Watches & Wonders luxury watch exhibition, IWC captivated the industry with a dual theme—commemorating the 70th anniversary of the Ingenieur series and a collaboration with the F1® movie. The brand has not only revived Gérald Genta's classic design language but also redefined the aesthetic and technical boundaries of modern sports watches through all-ceramic craftsmanship, innovations in size, and upgraded complications. From vintage rose gold to avant-garde black ceramic, from 35mm exquisite pieces to perpetual calendar complexities, this article will deeply analyze IWC's flagship releases and discuss its strategic layout in conjunction with market feedback.

IWC 2025: When Genta's Legacy Meets F1 Passion in a Collision Experiment

The Rebellious "Green Phantom" — Ingenieur Automatic 40 Limited Edition

Introduction: Conservative Strategy Sparks Debate

The 2025 Watches & Wonders Geneva has concluded, and as Rolex's "affordable sibling," Tudor's new releases this year have sparked widespread discussion within the industry. Compared to Rolex's groundbreaking Land-Dweller series, Tudor opted for a more conservative product approach—mainly color innovations without movement upgrades.

The most talked-about features include the debut of the Black Bay Pro with a "protein white" dial and the return of the Black Bay 58 in "Burgundy." However, the anticipated thinner GMT movement and the new Pelagos 42 upgrade did not materialize. This "tweaking rather than reforming" strategy disappointed some enthusiasts and has led to market skepticism about Tudor's "Born to Dare" motto.

"Tudor has only performed cosmetic work this year," senior collector Menchmann (@Menchmann) straightforwardly stated on social media. "They could have utilized the thinner GMT movement developed last

The 2025 Watches & Wonders Geneva has officially opened, with Rolex making a stunning appearance by showcasing seven major new series. Through innovative materials, groundbreaking designs, and avant-garde movement technology, Rolex once again cements its position as a leader in the horology industry. Let us delve into these masterpieces that epitomize a century’s worth of craftsmanship.

I. Land-Dweller Series: A Grand Return After 50 Years

In Hermès' perception of time, minutes and seconds transcend mere mechanical movement of gears, becoming a delicate translation of life’s elegance. Inspired by the annual theme “Drawn to Craft,” Hermès in 2025 unveiled the new Arceau L’heure de la lune watch, once again showcasing the brand’s whimsical creativity and exquisite craftsmanship. This collection debuts as a set of three watches, limited to just 12 sets worldwide, becoming the highlight of the 2025 Geneva Watches and Wonders exhibition.

1. Fluctuations in the Luxury Watch Market: Current Conditions and Risk Alerts

In 2024, Morgan Stanley and LuxeConsult released their "2024 Swiss Watch Brands Top 50 Report," revealing a 3% decline in the overall export value of the Swiss watch industry to 25.9 billion Swiss Francs. This trend continued into March 2025, with Rolex prices in the secondary market plummeting to their lowest in four years. Notably, popular models like the "Green Dial Daytona" fell from a peak of 410,000, and the "Panda Daytona" dropped from 190,000.

In 2025, the Swiss luxury watchmaking titan Audemars Piguet (AP) will celebrate the illustrious milestone of its 150th anniversary. To mark this occasion, AP hosted a spectacular launch event at its Le Brassus headquarters, unveiling a series of standout commemorative timepieces. These watches, offered in limited editions, blend AP’s latest technical innovations with design aesthetics, representing the pinnacle of horological artistry.

Today, we invite you to delve into the marvels of these breathtaking watches, spotlighting the distinctive allure of the Royal Oak and CODE 11.59 collections. From the ultimate display of complex functionalities to groundbreaking advances in materials and design, these timepieces are destined to captivate every watch enthusiast!

1. Royal Oak: The Perfect Harmony of Tradition and Innovation

1. A Tribute to 1965: The Space Race That Defined Watchmaking

On February 28, 2025, Swatch and Omega unveiled the new MoonSwatch 1965, a non-limited edition priced at €270 (approximately ¥2100). The watch will be available at select Swatch stores starting March 1, 2025.

This timepiece draws inspiration from Omega's 2024 white-dial Speedmaster Professional Moonwatch, while paying homage

I. A Dramatic Shift in Market Dynamics: From Lone Leader to Rising Rivals

In 2024, the luxury watch secondary market underwent a structural transformation. According to the latest Chrono24 data, Rolex’s market share slipped from a pandemic peak of 50% to 34.2%. While it retains its leading position, the gap with second-place Omega (10%) has narrowed from sixfold in 2022 to 3.4 times today. Notably, Cartier has surged to fourth place with a 5.2% share, emerging as the fastest-growing brand over the past five years, with transaction volume doubling since 2020.

In 2025, Audemars Piguet celebrates its 150th anniversary by introducing an array of exciting new timepieces. The releases span across iconic collections such as the Royal Oak, Royal Oak Offshore, and Code 11.59, alongside the debut of the new Calibre 7138, as the brand bids farewell to the classic Calibre 5135. Additionally, Audemars Piguet unveils high-tech material watches including an all-black ceramic Royal Oak Offshore chronograph, and a Perpetual Calendar Openworked "150th Anniversary" edition that blends modern craftsmanship with vintage style.

The Launch of the New Calibre 7138: A New Era for Calendar Watches

Marking a significant technological advancement for 2025, Audemars Piguet presents the Calibre 7138, a mechanical movement developed over five years, with five patents filed. It features substantial improvements in the Perpetual Calendar function.

Key Highlights:

• All calendar adjustments can be made via the crown, eliminating the cumbersome